摘要：伯明翰城市大学中国办公室诚聘英才！欢迎加入我们的团队，共同开启一段非凡之旅。Birmingham City University is hiring theBusiness Develpment ManagerJob Title:Business Develo

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伯明翰城市大学中国办公室诚聘英才！欢迎加入我们的团队，共同开启一段非凡之旅。Birmingham City University is hiring the Business Develpment ManagerJob Title:Business Development ManagerJob Type:Full TimeLocation:Beijing, China (open to other location)Salary:Based on experiences and skillsJob Purpose ：Implement an effective international marketing strategy by implementing evidence based recruitment plans and activities to achieve recruitment and reputation objectives. Delivering marketing activity across the full range of market segments and channels, this post holder will represent Birmingham City University in China and will be responsible for the recruitment of students from the region and to meet targets, whilst supporting a high-quality experience to all customers, including the servicing of agents, university articulation programs, partner universities and government organisations etc.Job Responsibilities：1. Work closely with the Regional Manager to understand BCUChina Office core business objectives. Set targets and prepare appropriate plans to achieve these.2. Plan, implement and deliver a full range of marketing activities across the region mix of marketing and communications channels, encompassing digital, public relations, internal communications, alumni relations, events and stakeholder engagement, both remotely and through in-country activity.3. Ensure activities are aligned with University and Departmental strategic objectives.4. Work with the Regional Manager to set key performance indicators for China recruitment and take responsibility for delivering against these.5. Maintain an up-to-date knowledge on market size and market trends and developments for your designated region.6. Maintain an intelligence led approach to planning and delivering marketing and communications activity.7. Contribute to the development of the academic portfolio, pricing, marketing and student recruitment strategies by preparing analysis and reports using market and competitor data, survey results and enquiry and admissions data.8. To be responsible for liaising with external customers (British Council, partnership institutions, and agents) and internal customers(Faculties, Accommodation Services etc.)9. Represent the university overseas through various activities including; exhibitions, partner presentations, conversion events and agent representative visits etc.10. To be responsible for ensuring the integrity of the International recruitment process in line with University and UKVI regulations.11. Work closely with colleagues from the wider International Office teams to ensure that plans and activities are aligned, including admissions strategy, English language provision, partnership activity, and mobility.12.Organise and deliver events for external audiences in support of the University’s recruitment objectives in China, and support other recruitment activities as required.Additional Key Requirementscommunication：Communicate with potential students, stakeholders and colleagues in order to influence, persuade, advise and deliver results.Build strong relationships with colleagues, external agencies and other stakeholders to present the University to best effect.Teamwork and collaborative working：Work collaboratively with colleagues and teams in China Office and across the wider University.Support a culture of continuous improvement within the team encouraging innovation and creativity in approach.Work flexibly and as a team member, sharing best practice and providing assistance and advice in other areas as needed.Initiative, problem solving and decision making：Solve varied problems within own area of work and resolve operational issues affecting the delivery of University strategy.Proactively identify and deliver the information required to deliver recruitment campaigns and other activities in China and evaluate their success.Identify and take forward opportunities to promote and enhance the University’s reputation.Personal Specification:A degree or equivalent Extensive knowledge of the recruitment of students, including knowledge of education requirements and systems, government policies etc.Excellent written and oral communication skills both in Chinese and EnglishExcellent interpersonal and networking skillsExcellent attention to detail, with the ability to maintain a high level of accuracy while working at pace.Experience and evidence of meeting targetsExperience and evidence of managing agents and customer relationship managementA self-managing and achievement orientated work style with the ability to work successfully to tight deadlines.Able to communicate effectively and build cohesive working relationships with stakeholder at different levels of seniority both internally and externally to the organisationsAbility to work effectively in a team and when required work independently using initiative and without close supervisionAdept at client negotiation and able to persuade and influence to achieve desired outcomesDemonstrate the core values of the University and represent the organisation in a positive and professional mannerGood IT skills with proficiency in MS Office applications. Able to demonstrate experience of:Developing and implementing effective and impactful recruitment strategies for student recruitment in China, ideally within the Higher Education sectorSuccessful delivery against business targetsDelivering outstanding customer serviceSpecial RequirementsWillingness and flexibility to travel and work in a cost effective and timely manner as requiredWilling to take a flexible approach to working hours when occasion demands, including evening and weekend work, travel time as well as event deliverThis job description indicates the expectations of staff at this level. Job descriptions are not exhaustive and you may be required to undertake other duties of a similar level and responsibility.READY TO JOIN OUR TEAM?

Applicaiton Deadline: 14th Feb, 2025Send your CV and cover letter to yao.zhang@bcu.ac.uk to apply and become part of our dynamic team driving global education forward.

来源：子康在国外