摘要：关店打开潘多拉盒子？门店关闭对销售、全渠道购物和移动应用使用的影响Close a Store to Open a Pandora’s Box? The Effects of Store Closure on Sales, Omnichannel Shoppin

本期对《Marketing Science》《运筹与管理》两本高影响力期刊进行论文目录整理汇总。

【期刊卷期信息】/【Volume and Issue】

一、《Marketing Science》Volume 44, Issue 4, July-August 2025

二、《运筹与管理》Volume 34, Issue 4, April 2025

三、《运筹与管理》Volume 34, Issue 5, May 2025

【期刊论文目录】/【Journal and Content】

原文链接/ Link：https://pubsonline.informs.org/toc/mksc/44/4

（1） 前沿：生成式人工智能与个性化视频广告Frontiers: Generative AI and Personalized Video Advertisements

（2） 前沿：携带新闻是否增加社交媒体平台上与非新闻内容的互动？Frontiers: Does Carrying News Increase Engagement with Non-News Content on Social Media Platforms?

（3） 从竞争对手那里购买：知识溢出与创新模型Buying from a Competitor: A Model of Knowledge Spillover and Innovation

（4） 估算稀疏空间需求以管理共享经济中的众包供应Estimating Sparse Spatial Demand to Manage Crowdsourced Supply in the Sharing Economy

（5） 消费者搜索与产品线长度：消费者-产品适配度分布的作用Consumer Search and Product Line Length: The Role of the Consumer-Product Fit Distribution

（6） 关店打开潘多拉盒子？门店关闭对销售、全渠道购物和移动应用使用的影响Close a Store to Open a Pandora’s Box? The Effects of Store Closure on Sales, Omnichannel Shopping, and Mobile App Usage

（7） 从搜索数据中学习产品特征和消费者偏好Learning Product Characteristics and Consumer Preferences from Search Data

（8） 采购中的腐败与傀儡Corruption and Stooges in Procurement

（9） 自愿标签的影响The Impact of Voluntary Labeling

（10） YouTube影响者的对立影响：视频游戏行业中的购买与使用效应Opposing Influences of YouTube Influencers: Purchase and Usage Effects in the Video Game Industry

（11） Twitch影响者的直播促销效果The Promotional Effects of Live Streams by Twitch Influencers

（12） 美国图书馆的禁书：政治对包容性内容消费的影响Book Bans in American Libraries: Impact of Politics on Inclusive Content Consumption

（13） 智能绿色推动：通过数字足迹和因果机器学习减少产品退货Smart Green Nudging: Reducing Product Returns Through Digital Footprints and Causal Machine Learning

十、《Information Sciences》Volume 723 Issue 38, January 2026

原文链接/ Link：https://www.sciencedirect.com/journal/information-sciences/vol/723/suppl/C

（1） 基于未知非线性漂移系统的动态事件触发有限时间参与者-批评者-标识符近似最优控制Dynamic event-triggered finite-time actor-critic-identifier-based approximate optimal control for unknown nonlinear drifted systems

（2） 设置具有非线性状态不等式约束的隶属过滤器Set membership filter with nonlinear state inequality constraints

（3） 基于注意力的时空交互耦合神经网络用于多变量时间序列预测Attention-based spatial-temporal interactive couple neural networks for multivariate time series forecasting

（4） 可解释的多维评估框架，用于从观察性 i.i.d. 数据中发现因果关系Interpretable, multidimensional evaluation framework for causal discovery from observational i.i.d. data

二、《运筹与管理》Volume 34, Issue 4, April 2025

原文链接/ Link：http://www.jorms.net/CN/volumn/volumn_1256.shtml

（1） 恐怖组织极端暴力袭击行为最小作用量决策模型 A Decision-Making Model for Minimal Impact of Terrorist Organizations' Extreme Violent Attacks

（2） 基于三阶段DEA-Malmquist模型的警力资源配置效率研究 A Study on the Efficiency of Police Resource Allocation Based on the Three-Stage DEA-Malmquist Model

（3） 基于交互行为与社会网络的政务微博影响力评估 Evaluation of Government Weibo's Influence Based on Interaction Behavior and Social Networks

（4） 水污染治理成本分摊问题的团结分配规则 Solidarity Distribution Rule for Cost-Sharing of Water Pollution Control

（5） 元宇宙的混沌态验证的Kolmogorov熵分析Kolmogorov Entropy Analysis of the Chaotic State Verification of the Metaverse

（6） 再制造供应链政府双重补贴的策略研究及影响因素分析 Strategic Research and Factor Analysis of Dual Government Subsidies in Remanufacturing Supply Chains

（7） 零售商主导的双渠道供应链下制造商的融资策略选择 Financing Strategy Choices of Manufacturers under Retailer-Dominated Dual-Channel Supply Chains

（8） 考虑消费者市场结构基于区块链技术的线上渠道供应链销售模式选择研究 Study on the Online Channel Supply Chain Sales Mode Selection Based on Blockchain Technology Considering Consumer Market Structure

（9） 电商平台供应链系统中副产品的营销决策研究 Marketing Decision Research on Byproducts in E-commerce Platform Supply Chain Systems

（10） 考虑回收再制造的共享产品定价及供应链内外交互机制研究 Study on Pricing of Shared Products and Interactions in Supply Chains Considering Recycling and Remanufacturing

（11） 考虑绿色努力水平与供应可靠性相关的供应链运作决策研究 Supply Chain Operations Decision Research Considering Green Effort Level and Supply Reliability

（12） 考虑不同接送策略和多车型影响的需求响应公交线路优化 Optimization of Demand-Responsive Bus Routes Considering Different Pickup Strategies and Multi-Vehicle Impacts

（13） 基于分支定价算法的众包车辆和无人机与卡车混合配送路径问题研究 Research on Mixed Delivery Path Problem for Crowdsourced Vehicles, Drones, and Trucks Based on Branch Pricing Algorithm

（14） 考虑时变灾情的震后应急医疗救援物资调配车辆路径规划 Post-Earthquake Emergency Medical Relief Vehicle Routing Considering Time-Varying Disaster Scenarios

（15） 不确定中断情形下可靠性设施选址鲁棒优化研究 Robust Optimization of Facility Location under Uncertain Disruptions

（16） 基于不确定需求和服务效用的应急物资配送中心选址研究 Research on Emergency Supplies Distribution Center Location Based on Uncertain Demand and Service Utility

（17） 基于鲁棒优化的再制造作业车间动态调度模型与算法研究 Robust Optimization-Based Dynamic Scheduling Model and Algorithm for Remanufacturing Workshops

（18） 考虑品类与数量的多仓库订单拆解与合并配送联合优化方法 Joint Optimization Method for Multi-Warehouse Order Decomposition and Consolidation Considering Categories and Quantities

（19） 基于柯西变异遗传算法的连锁药店配送路径优化 Delivery Path Optimization for Chain Pharmacies Based on Cauchy Mutation Genetic Algorithm

（20） 不确定语言幂Bonferroni平均算子及其在多属性决策中的应用 Uncertain Linguistic Power Bonferroni Averaging Operator and Its Application in Multi-Attribute Decision Making

（21） 基于(p,N)-策略和不中断休假排队模型生产厂启动生产的控制策略 Control Strategy for Production Plant Startup Based on (p, N)-Strategy and Non-Interrupting Leave Queue Model

（22） 网络游戏产业两阶段监管模式调整的演化博弈分析 Evolutionary Game Analysis of Two-Stage Regulatory Model Adjustment in the Online Gaming Industry

（23） 基于文本分析的酒店中国文化体验对顾客情感影响研究 Study on the Impact of Hotel Chinese Cultural Experience on Customer Emotions Based on Text Analysis

（24） 碳交易政策下考虑废旧产品质量异质性的闭环供应链决策与协调研究 Closed-Loop Supply Chain Decisions and Coordination under Carbon Trading Policy Considering Quality Heterogeneity of Used Products

（25） 金融科技发展与农村居民增收——异质性、传导机制与政策协同 The Development of Financial Technology and Rural Income Growth—Heterogeneity, Transmission Mechanism, and Policy Synergy

（26） 过度自信对制造商入驻电商平台模式的影响研究 Study on the Impact of Overconfidence on Manufacturers' Entry into E-commerce Platform Models

（27） 以旧换新背景下电池换新服务策略研究 Research on Battery Replacement Service Strategies under the Trade-in Policy

（28） 考虑定制开发的企业级软件渠道策略研究:零售、SaaS or混合渠道? Study on Channel Strategy for Customized Enterprise Software Development: Retail, SaaS, or Hybrid Channels?

（29） 基于双边市场理论的在线平台定价及服务策略研究 Online Platform Pricing and Service Strategy Research Based on Bilateral Market Theory

（30） 给定匹配数的树和单圈图的最小匹配能量 Minimum Matching Energy of Trees and Single-Cycle Graphs with Given Matching Number

（31） 符号中心直觉模糊数排序方法及在决策中的应用 Symbolic Center Intuitionistic Fuzzy Number Ranking Method and Its Application in Decision Making

（32） 数字金融与家庭债务负担:加重还是缓解? Digital Finance and Household Debt Burden: Aggravation or Relief?

（33） 工时定额、棘轮强度与最优管理者行为 Work Hour Quotas, Ratchet Strength, and Optimal Manager Behavior

（34） 基于PSO-NCMO算法的生产车间AGV电量管理研究 Research on AGV Energy Management in Production Workshops Based on PSO-NCMO Algorithm

（2） 基于常态运作与应急保障的医药物资集散点选址—配送优化研究 Study on the Location and Distribution Optimization of Pharmaceutical Supply Points Based on Normal Operations and Emergency Support

（3） 考虑质量差异的产能分享平台的开放与定价策略研究 Study on the Opening and Pricing Strategy of Capacity Sharing Platforms Considering Quality Differences

（4） 考虑凑单退货的零售商不完全互补产品促销定价决策 Promotional Pricing Decision for Incompletely Complementary Products with Order Consolidation and Returns Consideration

（5） 垃圾分类清运多车型多车厢车辆路径优化研究 Research on Vehicle Routing Optimization for Waste Sorting and Collection with Multiple Vehicle Types and Carriages

（6） 资源变化下公共卫生应急事件反应性调度优化 Optimizing Responsive Scheduling for Public Health Emergency Events under Resource Variations

（7） 基于分布式鲁棒优化的港口群空箱调运与存储联合优化研究 Joint Optimization of Empty Container Transportation and Storage in Port Clusters Based on Distributed Robust Optimization

（8） 联合监控位置和尺度参数的VSET控制图经济统计优化设计 Economic Statistical Optimization Design of VSET Control Chart with Joint Monitoring of Location and Scale Parameters

（9） 混合工艺下考虑不确定因素的自动化集装箱码头设备资源协同调度优化 Optimizing Collaborative Scheduling of Automated Container Terminal Equipment Resources under Hybrid Processes and Uncertainty

（10） 考虑交通拥堵和充电站排队的纯电动车辆路径规划问题 Pure Electric Vehicle Path Planning Considering Traffic Congestion and Charging Station Queuing

（11） 基于改进SEIAR模型的传染病疫情下应急医疗物资需求研究 Emergency Medical Supply Demand Research under Infectious Disease Outbreak Based on Improved SEIAR Model

（13） 基于SCN函数共轭梯度方向的稀疏支持向量机特征分块分解算法 Feature Block Decomposition Algorithm of Sparse Support Vector Machines Based on SCN Function Conjugate Gradient Direction

（14） 架空机器人紧凑型仓储系统单轨道取货调度研究 Single-Track Picking Scheduling Research for Aerial Robot Compact Storage System

（15） 基于消费者预期后悔和低碳偏好的制造商市场入侵策略研究 Manufacturer Market Entry Strategy Research Based on Consumer's Expected Regret and Low Carbon Preferences

（16） 旗舰店vs.官方商城:信息共享对制造商直销模式的影响 Flagship Store vs. Official Mall: The Impact of Information Sharing on Manufacturer Direct Sales Models

（17） 考虑机会与时间窗的年龄替换策略研究 Age Replacement Strategy Research Considering Opportunities and Time Windows

（18） 基于收益—风险—普惠三重需求考虑的小微企业贷款最优配置研究 Optimal Loan Allocation Research for Small and Micro Enterprises Considering Triple Demands of Profit, Risk, and Inclusiveness

（19） 并购相似性抑制了企业研发投资?——基于并购参与企业双方经营特征的文本分析 Does Merger Similarity Suppress Corporate R&D Investment?—Textual Analysis Based on Operational Characteristics of Merging Firms

（20） “一带一路”沿线国家投资风险评估与模糊推理实验 Investment Risk Assessment and Fuzzy Inference Experiment for Countries along the Belt and Road

（21） 4/2随机波动率模型下的非零和投资与风险控制博弈 Non-Zero-Sum Investment and Risk Control Game under 4/2 Stochastic Volatility Model

（22） 创新价值链视角下建筑业上市公司技术创新效率研究——基于超效率网络SBM模型和BMA方法的实证分析 Research on Technical Innovation Efficiency of Listed Construction Companies from the Perspective of Innovation Value Chain—Empirical Analysis Based on Super-Efficiency Network SBM Model and BMA Method

（23） 交易频率限制下基于CVaR的多周期稀疏投资组合优化 Multi-Period Sparse Portfolio Optimization Based on CVaR with Transaction Frequency Limits

（24） 元治理场域中数字技术嵌入社区治理体系的稳定性研究 Study on the Stability of Embedding Digital Technology into Community Governance Systems in the Field of Meta-Governance

（25） 基于TL-TimeGAN的多维时间序列数据增强及其应用分析 Multi-Dimensional Time Series Data Augmentation Based on TL-TimeGAN and Its Application Analysis

（26） 非国有股东治理与国有企业投资者关系管理——来自非国有股东董事会权力的证据 Governance by Non-State Shareholders and Investor Relations Management in State-Owned Enterprises—Evidence from Non-State Shareholder Board Power

（27） 显著性理论下消费者受内外影响时软件公司免费策略研究 Research on Free Strategy of Software Companies under Consumer Influence Based on Significance Theory

（28） 考虑双边资金约束的绿色供应链融资组合策略研究 Green Supply Chain Financing Portfolio Strategy Research Considering Bilateral Capital Constraints

（29） 基于框架效应的机动车减污降碳协同效应研究 Study on the Synergistic Effect of Motor Vehicle Pollution Reduction and Carbon Reduction Based on Framing Effect

（30） 海洋强国战略背景下我国涉海企业融资效率研究 Research on the Financing Efficiency of Marine-Related Enterprises in China under the Ocean Power Strategy

（31） 非金融企业影子银行对金融风险的影响 Impact of Shadow Banking by Non-Financial Enterprises on Financial Risks

来源：LearningYard学苑