摘要:迈克尔·尼尔森提到,2025年是安利进入中国市场30周年。过去30年中,安利积极投资中国,充分挖掘中国市场的潜力,构建并不断完善从研发、生产、数字化基础设施到服务网络和体验中心的完整运营体系。
“CDF之声”(CDF Voice)栏目旨在汇聚关注、支持和参与论坛的重要商业领袖,向国内公众和国际社会传递论坛与会代表的心声。
今日的CDF之声来自安利全球首席执行官迈克尔·尼尔森(Michael Nelson)。
迈克尔·尼尔森提到,2025年是安利进入中国市场30周年。过去30年中,安利积极投资中国,充分挖掘中国市场的潜力,构建并不断完善从研发、生产、数字化基础设施到服务网络和体验中心的完整运营体系。
迈克尔·尼尔森表示,在中国努力实现“健康中国”战略目标的背景下,安利很高兴能参与其中,贡献力量。依托60年的专业经验,为了实现“健康中国”这一宏伟战略蓝图,安利将持续投资,深化本土布局,加强合作,助力中国人民实现全面健康目标。
以下是发言全文:
大家好!我是安利全球首席执行官迈克尔·尼尔森。
我非常荣幸参加今年的中国发展高层论坛,并与大家分享我对中国经济蓬勃发展的看法。
安利已连续15年参与中国发展高层论坛。而今年对我们更是意义非凡。2025年是安利进入中国市场30周年。我们在这里有着深厚的历史积淀——这段历史不仅成就了安利,改善了安利营销人员的生活,提升了成千上万消费者的健康福祉,也为广大中国社会作出了贡献。
中国已连续20多年稳居安利全球最大市场。这一成就来源于中国营销人员的不懈努力、伙伴关系、智慧与拼搏,以及我们对中国市场的持续投资。
过去30年中,我们积极投资中国,充分挖掘中国市场的潜力,构建并不断完善从研发、生产、数字化基础设施到服务网络和体验中心的完整运营体系。
安利在中国的稳健发展,得益于中国经济高质量发展的韧性与潜力,以及“健康中国”国家战略的引领。中国努力实现“健康中国”战略目标,安利很高兴能参与其中,贡献力量。我们的目标是一致的,安利的愿景是帮助人们过上更美好、更健康的生活,65年来矢志不渝。
当前,我们的战略重心是助力全面健康。人们对健康解决方案的需求日益迫切——安利很荣幸通过值得信赖的品牌和营销人员社群,为世界各地的消费者提供健康解决方案。安利中国正在这一领域中发挥着引领作用。许多创新产品和运营模式往往率先在中国推出,再推广至全球市场。
安利中国是安利全球创新中心,不断开发出新的健康解决方案。例如,我们在无锡设立了全球唯一一家植物研发中心,致力于中草药植物有机种植技术和植物提取物研究。
助力全面健康的不仅仅是产品,人与社群同样重要。安利在中国拥有近20万营销人员,他们建立并运营了数十万个大健康社群,我们对此深感自豪。安利创业者通过传播健康知识,提供个性化健康解决方案,组织健康社群挑战等举措,帮助中国人民培养并保持健康生活方式。
未来,我们将继续加码中国,因为我们坚信中国的力量与潜力。安利将依托60年的专业经验,助力“健康中国”这一宏伟战略蓝图变成现实,并通过持续投资深化本土布局。
最近,我们宣布了最新的投资计划——在中国建立首家安利纽崔莱自有有机农场。该农场位于四川省,专注于种植中草药植物,进一步提升原料品质,并强化我们在中国的价值链。
我坚信,通过持续投资与合作,安利将继续助力中国人民实现全面健康目标。中国发展高层论坛正是深化此类合作的重要平台。这一论坛汇聚全球智慧,为跨行业知识交流与凝聚发展动能提供了独特舞台。
今年,我将介绍纽崔莱四川农场的最新进展、安利体验馆升级计划,以及最新研发项目的进展。
今年恰逢中国发展高层论坛25周年与安利中国30周年,基于我们过往的坚实基础和共同的愿景,我对未来充满信心。
Greetings, everyone! My name is Michael Nelson, the Chief Executive Officer of Amway.
I am truly honored to be a part of this year’s forum and share my perspective on the exciting development momentum in China.
For 15 years, Amway has participated in this forum. And this year is very special to us. 2025 is the 30th anniversary of Amway China. We have a deep and a storied history here – one that has strengthened Amway and the lives of Chinese Amway Business Owners, as well as the health and wellness of thousands of customers, and I believe, the greater Chinese community as well.
China has been Amway’s largest market for over 20 consecutive years. That success has come through hard work, partnership, the skill and strength of Chinese business owners and our continuous investment in this critical market.
Over the past three decades, we’ve made substantial investments to maximize the potential here – building a comprehensive operational system to better support Research & Development, production, our digital infrastructure, service networks and experience centers.
The strength of our operations here are undoubtedly supported and amplified by China’s focused economic development efforts and strategic vision for improving health nationwide.
As China works to realize the goals of the Healthy China initiative, we’re truly thrilled to deliver meaningful contributions to these efforts. Because we share your goals, our vision is to help people live better, and healthier lives. For 65 years, we’ve been doing just that.
And now, our strategic focus is on supporting total health and wellness. The need for health and wellness solutions has never been greater – and we’re honored to help customers all over the world find those solutions from a trusted company and supportive community of Amway Business Owners. Amway China is leading the way in these efforts.
Often, innovative products and initiatives are first launched in China and then brought to other countries, and customers, around the world.
Amway China also serves as an innovation hub for Amway – where new ideas to advance health and wellness solutions are explored. A great example of that is the world’s only plant research and development center that we established in Wuxi. Here, we study organic farming technology for Chinese medicinal herbs and plant extracts.
And it’s not just products that support total health and wellness, we know that people and communities make a huge difference. That’s why we’re incredibly proud of the nearly 200,000 Amway Business Owners in China creating thousands of health and wellness communities. These entrepreneurs help Chinese citizens cultivate and maintain healthy lifestyles through things like knowledge sharing, personalized health solutions, and community challenges that support healthy habits.
And now, we’re going for more. Because we believe in the power and potential of China. We are proud to leverage six decades of expertise to help advance the ambitious and important goal of the Healthy China initiative. And to bring even more resources to the table as we continue building our business in the region.
We recently announced our latest investment – the first Amway farm in China. This farm will be in the Sichuan province and focused on farming of Traditional Chinese Medicine plants, further enhancing the quality of raw materials, and strengthening our value proposition across the region.
I am confident that through our ongoing investments and collaboration, we will continue to support the Total Wellness goals of the people of China.
That ongoing collaboration is certainly strengthened by opportunities like the China Development Forum. This event serves as a one-of-a-kind platform for knowledge sharing and momentum building across sectors.
This year, I will look forward to sharing more details about our farm in Sichuan, as well as upgrades to Amway’s experience centers and innovative new research and development efforts.
As the China Development Forum marks a 25-year journey, and as Amway China celebrates our 30th anniversary, I am incredibly confident in the future. Because of the strength of our past, and the vision that we share.
整理 - 亚博
剪辑 - 天一
中国发展高层论坛由国务院发展研究中心主办,中国发展研究基金会承办。自2000年首次举办以来,论坛坚持“与世界对话,谋共同发展”的宗旨,形成了专业化、高层次的鲜明特色,已成为中国政府高层、全球商界领袖、国际组织和中外学者之间重要的交流对话平台。
关于国务院发展研究中心
国务院发展研究中心是从事综合性政策研究和决策咨询的国务院直属事业单位,其主要职责是贯彻落实党中央关于政策咨询研究工作的方针政策和决策部署,组织开展经济社会发展和改革开放中的全局性、综合性、前瞻性、战略性问题及热点、难点问题研究,开展政策评估、政策解读、国际交流合作等,为党中央、国务院提供政策建议和咨询意见。
关于中国发展研究基金会
中国发展研究基金会是国务院发展研究中心主管的全国性公募基金会,宗旨为“支持政策研究、促进科学决策、服务中国发展”,1997年在民政部注册成立。基金会承办中国发展高层论坛,开展多方面国际交流合作,承担经济社会发展等领域重要研究课题,组织儿童发展、绿色发展等社会试验项目,已成为集国际交流、政策研究和社会试验于一体的智库型基金会。
来源:中国发展高层论坛